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TESTneon - crowdfunding ENG

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Zürich, Switzerland

TESTneon - crowdfunding ENG


Investment finished

206.180 CHF

Invested

122Investors
41% financed

TESTneon - crowdfunding ENG


Investment finished

206.180 CHF

Invested

122Investors
41% financed

Overview

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neon strides ahead

  • 70'000 customers, 25%+ through recommendations
  • 4.6-star app rating, 100% mobile
  • Winner of multiple tests (fees!)
  • Digital business model – no branches – open 24/7
  • Strong Swiss ecosystem

We knew things couldn’t continue as they were: excessively high, opaque fees, inflexible opening times, too much paperwork and bureaucracy, slow, complicated apps... customers seen as nothing more than cash cows. That’s why we launched neon.

Our goal? Offering Switzerland’s best mobile everyday account – for our customers, and with our customers.

 

neon means change

2017 was when the idea first came about. It came from our own frustration with ever-increasing fees, complex processes and opacity, plus the conviction that we could (and wanted to!) do it better ourselves based on our own professional experience.

2018 delivered us a partner who was open to this new model in the form of Hypothekarbank Lenzburg AG, and we gained support from our first investors. After just six months of development, the beta version was ready, offering Switzerland’s first purely digital onboarding process.

2019 was our launch year, and the first 10'000 patient customers received the neon Mastercard. Plus, going on Höhle der Löwen (similar to Dragon’s Den) gave us new investors and more financing. We integrated online billing, P2P payments and standing orders. Meanwhile Swiss banks stuck to business as usual, with an attitude of «let’s not talk about it and wait to see who really needs it».

2020 was neon’s breakthrough year. We shifted our product into an international format, becoming the first Swiss provider to remove card fees for payments in foreign currency, which impressed the likes of consumer TV programme Kassensturz. Plus, we introduced quick, low-cost overseas transfers thanks to the first integrative partnership with (Transfer-)Wise in Switzerland. We now have a unique ecosystem, and naturally we have to mention our other strong partners like Smile, QoQa and Huawei who helped get us there. All of this resulted in 50'000 customers and more than CHF 1.1 million in revenue by the end of the year.

2021 started well: Apple Pay, neon green... we don’t have a crystal ball for the rest of the year, but we do have clear goals!

  1. 100'000+ satisfied customers
  2. Your new favourite features: sub-accounts, push notifications, joint accounts...
  3. CHF 3'000'000+ revenue

 

neon pays off

We successfully completed a financing round in May 2021 for more than CHF 7 million, supported by the trust of our existing professional investors and a desire to make neon an even better product and further the company’s successful growth.

We also earmarked an additional CHF 1.5 million exclusively for neon customers – the more fresh capital we receive, the better and quicker we can reach our goals. 

Plus, we want to use tokenised shares (a new form in Switzerland that’s automatically digital) to offer particularly interested neon customers the option of «working» closer with us and their money. As a shareholder, you can participate directly in neon’s future success.

Log in to our platform right now to find more information on neon and get invited to our live Q&A session on June 24th! Get ready to make your investment here on June 28th!

Overview


 

Funding threshold: CHF 500'000
Funding limit: CHF 1'499'875
Asset class: startup
Form of participation: non-voting share (participation certificate)


Denomination 
min. 3 up to 295 (max. nr. of shares per investor) in full non-voting shares (participation certificates)

Issuing price
CHF 169.00 per non-voting share (participation certificate)

Targeted output quantity
8'875 non-voting shares (participation certificates) with an emission volume of CHF 1'499'875.00

Subscription period
June 28th 2021 – July 4th 2021

 

About the company

Employees: 30 (heads)
Founded: 2017
Company: neon Switzerland AG
Commercial register nr.: CHE-318.873.822

 

Contact

crowdinvesting@neon-free.ch

 

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